

Guy Tang #Mydentity Permanent Hair Color in 5BB delivers a rich light brown wrapped in soft beige tones. The long-lasting permanent formula produces vibrant, dimensional color with easy application and professional-quality results.
Beige-balanced brunettes read soft and luxurious, avoiding both harsh warmth and flat coolness — and 5BB captures that sweet spot at a wearable light brown depth. The creamy formula mixes smoothly and applies with precision for even coverage from roots to ends. Mix with the recommended #Mydentity developer and complete a strand test before full application.